SMO content moderation · Bangladesh

SMO Content Moderation for Your Social Pages, Ads and Inboxes

PayrollBangladesh gives you a trained moderation team that works inside your social accounts. We apply your rules to every comment, reply where you want a reply, clear out spam and abuse, and pass anything risky straight to you.

  • Moderators trained on your own rulebook
  • Facebook, Instagram, TikTok, YouTube, LinkedIn and X
  • Office-based team on company PCs, never crowdsourced
YB
Your BrandPost comments · Facebook
Moderating
A
Amira K.Does this ship to Germany?
Replied
Your Brand: Yes, we ship to Germany. Delivery times are in our FAQ.
P
Promo accountGet 10k followers free, click my link
Hidden
R
Unknown userComment broke your hate speech rule
Removed
J
Jon P.My lawyer will hear about this order
Escalated
✓ Checked against your rulebook
Sent to your team: 1 escalation

Where we moderate

SMO Content Moderation Across Every Channel You Run

One team and one rulebook for every place your audience talks to you.

Facebook pages and groups

Comments, reviews, group posts and member requests.

Instagram

Comments on posts and Reels, replies and tagged content.

TikTok

Comments on your videos, including spam and fake accounts.

YouTube

Comments on videos and Shorts, plus live chat.

LinkedIn

Comments on company page posts and events.

X

Replies and mentions on your brand account.

Paid ad comments

Comment threads under boosted posts and ads, where complaints spread fastest.

Inboxes and DMs

Messages sorted into sales, support and abuse, then routed to the right person.

Your rulebook in action

How Do Our Moderators Decide on Every Comment?

Before we start, we turn your guidelines into a short rulebook with real examples. Moderators apply it the same way on every channel, so similar comments get the same treatment.

Your rulebook, signed off by you

Keep

Keep and reply

Questions, praise and fair complaints stay up. We answer in your approved tone, using replies you have signed off.

Hide

Hide

Spam, scam links, fake giveaways and competitor promotions are hidden where the platform allows it, so the thread stays clean without a public argument.

Remove

Remove and report

Hate speech, threats, nudity and graphic violence come down, and the account is reported or blocked as your rulebook says.

Escalate

Escalate to you

Legal threats, press questions, safety concerns and anything that could become a PR problem go to your named contact with a link and a screenshot.

Office-based teamYour rulebookPage-role access

Your moderation team

A Dedicated SMO Content Moderation Team, Not a Crowd

Your moderators work from our office in Dhaka on company computers. We never hand your pages to crowdsourced workers, and every moderator learns your rulebook, brand voice and product facts before going live.

  • Access through page roles you grant, so you can remove it at any time
  • Replies drawn from an answer library you approve
  • Your community content stays on your platforms, never saved or shared

Reporting

What Will You See in Your Weekly Moderation Report?

You get a short report from your moderation team, so you know what people are saying and what we did about it.

  1. Comments reviewed on each channel
  2. Actions taken: kept, replied, hidden, removed and escalated
  3. Repeat questions and complaints, so your team can fix the cause
  4. Spam and fake accounts blocked or reported
  5. Suggested changes to your rulebook
Weekly moderation reportYour Brand · all channels
Kept and replied
Hidden
Removed and reported
Escalated to you

Top themes this week

Delivery timesRefund questionsFake giveaway accounts

Sample layout. Your report shows your real figures.

Choose the right service

SMO Content Moderation, Content Monitoring or UGC Screening?

Three services that often get mixed up. Pick the one that matches where your content lives.

CompareSMO content moderation This pageContent monitoringUGC content screening
Best forBrands that want their own social pages kept clean and answeredBrands that need eyes on their name across the webApps and websites where users upload posts, photos or videos
Where the work happensInside your social accounts: page comments, groups, ad comments and inboxesAcross the web: social mentions, reviews, news and marketplace listingsOn your own platform, before or after content goes live
What the team doesReplies, hides, removes, reports and escalates under your rulebookFlags risks and reports them to you as they appearChecks uploads against your content policy
Learn moreYou are on this pageSee content monitoringSee UGC content screening

Looking for something else? See all our outsourcing services.

FAQs

SMO Content Moderation: FAQs

Straight answers to what brands ask before they hand over their pages.

1Can you moderate using our own community guidelines?

Yes. We turn your guidelines into a short rulebook with real examples of what to keep, hide, remove and escalate. You sign it off before any moderator goes live, and we update it as new cases come up.

2Which platforms do you cover?

Facebook pages and groups, Instagram, TikTok, YouTube, LinkedIn and X, plus the comments under your paid ads and your page inboxes. If another platform lets you add team members to your account, we can usually cover it too.

3Do you need our passwords?

No. You add our moderators through each platform’s page roles or business tools, such as Meta Business Suite, so they never need your login details. You can see exactly who has access, limit what each person can do, and remove their access at any time without changing your passwords.

4Can your moderators reply to customers for us?

Yes, if you want them to. Before going live we build a library of approved answers with you, covering common questions about products, delivery and complaints. Moderators reply from that library in your brand’s tone. Anything it doesn’t cover goes to your team first, so nothing is said on your behalf without approval.

5What happens with a serious comment, like a threat or a legal complaint?

The moderator follows the escalation path in your rulebook and sends it to your named contact with a link and a screenshot. We don’t answer legal or press matters in public on your behalf.

6Do we need a company in Bangladesh?

No. We employ the moderators in Bangladesh as their employer of record, handling contracts, payroll and labour-law compliance, and you sign one service agreement with us. You get a dedicated team without registering a company, opening a local bank account or running HR in Bangladesh.

7Which hours can your moderators cover?

You choose the cover that fits your audience: one shift during business hours, two shifts for extended cover, or a 24/7 rota. We plan shifts around when your audience is most active and when your ads and campaigns run, and we adjust the rota as your comment volume changes.

8Which languages do your moderators work in?

Our moderators work in English and Bangla. If your audience comments in another language, tell us when you request a quote and we will confirm whether we can staff it before you commit. Your rulebook includes examples in each language you need, so decisions stay consistent.

9How much does SMO content moderation cost?

It depends on how many channels you have, your comment volume and the hours you need covered. Send us those details and we’ll come back with a written quote.

Rules Behind Our Moderation Rulebooks

Moderation decisions sit on top of platform rules and the law. These are the rules we build your rulebook around. Laws change, so we confirm the current position when we set up your account.

Platform community rules

Meta, TikTok, YouTube, LinkedIn and X each publish their own community rules. Posts that break them can get your page restricted or your ads rejected, so your rulebook treats platform rules as the minimum and adds your brand rules on top.

Cyber Security Ordinance 2025

Bangladesh’s Cyber Security Ordinance 2025 came into force on 21 May 2025 and replaced the Cyber Security Act 2023, dropping nine sections that covered speech offences such as defamation. It still treats sexually abusive content aimed at women and children, and content that threatens, incites religious hatred or provokes violence, as offences. Our moderators remove that content and escalate it to you.

Personal data in comments and inboxes

The Personal Data Protection Ordinance 2025, issued on 6 November 2025 and amended on 5 February 2026, treats people as the owners of their personal data. Names, phone numbers and order details in comments or DMs stay inside your platforms. Moderators work on company computers and do not copy that data elsewhere.

Audiences in the EU or UK

Under the EU Digital Services Act and the UK Online Safety Act 2023, the main duties sit with the platforms. If you run your own forum, community or app where users post, those laws may apply to you directly. We can log each moderation decision with its reason to support your compliance. Your legal adviser decides what applies to you.

Why we re-check the law at setup

Ordinances issued while Parliament is not sitting must be laid before Parliament, which can approve, change or let them lapse. We check where each law stands before we set up your rulebook.

Ready to Start SMO Content Moderation on Your Pages?

Tell us your channels, rough comment volume and the hours you need covered. We’ll reply with a moderation plan and a written quote.